| 1997 | |
| • | Feinstein Partners Inc.changes its name to Feinstein Kean Partners Inc. (FKP). |
| • | PR News namesO&MPR Asia "PR Network of the Year." |
| • | Alexander Communicationsopens Denver office. |
| • | O&MPRopens Guangzhou, China office. |
| • | O&MPRacquires Public Affairs Communicators, Inc. (PACT), a 10-year old Philippines public relations firm. |
| • | OA&Rmanages the name change of USAir to USAirways. |
| • | OA&Ris retained by Elf Atochem—the Public Affairs Practice's first global account crossing four continents. |
| • | B|W|Rclient Yanni becomes the first westerner granted permission to perform concerts at India's Taj Mahal and China's Forbidden City. |
| • | OA&Rwins the National Heart, Lung, and Blood Institute's public education program worth $6.5M, including the Cholesterol and High Blood Pressure Education Programs. |
| • | OA&Rsupports the merger of McKesson-AmeriSource, creating a company with revenues exceeding $26B. |
| • | OA&Rconducts Navistar's change management communications program. The company's stock price rose 300 percent following the restructuring. |
| • | OA&Rlaunches a new class arthritis drug from Merck called MK-966 (now called VIOXX). |
| • | OA&Rlaunches Ameritrade into the online brokerage "deep discount" category. |
| • | OA&Rcollaborates with AIDS Action on "e-march," the first-ever virtual "march on Washington." OA&R staffers edit a speech by President Clinton into a format viewable to e-marchers when they visit www.aidsaction.org. |
| • | CDC's "Choose Your Cover" skin cancer prevention campaign is launched byOA&R. |
| • | O&MPRlaunches the Nokia 6110 phone throughout Asia. |
| • | For the Quaker Oats Company,OA&Rissues a "Smart Heart Challenge" to 100 residents of Lafayette, Colorado. By the end of the month, 98 percent had lowered their cholesterol and heart disease risk. |
