| 2001 | ||
| • | Ogilvy PRintroduces a new identity system to highlight our heritage and commitment to David Ogilvy. |
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| • | Ogilvy Public Relations Worldwideacquires Deen+Black, the California firm with offices in Sacramento, San Francisco and Los Angeles. |
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| • | Ogilvy PR/Nairobiopens our first office on the African continent. |
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| • | Ogilvy PR,through a joint venture with a local communications powerhouse, The Singleton Group, establishes the biggest PR operation in Australia, comprised of five specialist firms: · Howorth Communications · Parker & Partners · Savage & Horrigan · Ethnic Communications · Impact Employee Communications |
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| • | Ogilvy PRis named 2001 Agency of the Year by both PR Week and the Holmes Report, winning a total of nine awards (the most of any PR firm) including Brand Development and Internal Communications Campaign of the Year for BP. |
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| • | Alexander Ogilvyis named "Best PR Firm" by Business 2.0 |
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| • | A Super Bowl XXXV press conference concludes the inaugural season of theNFL Cholesterol Screen Team, a cholesterol education campaign that generates more than 245 million media impressions. |
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Ogilvy PR launches CDC's "Screen for Life" campaignto promote colorectal cancer screening and reaches thousands of Americans through television PSAs, print materials and coverage on news stations nationwide. |
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