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Ogilvy PR Blogs
Mar 17, 10
4 Takeaways from SXSW 2010Posted in: Marketing Environmentalism
This year’s SXSWi was a cacophony of parties, cowboy hatted street teams and networking with a few panels and prepared speakers tucked in betwe...
Mar 17, 10
SXSWi 2010: Privacy, Paid Content & Pulled PorkPosted in: 360 Digital Influence Blog
This year’s SXSWi was a cacophony of parties, cowboy hatted street teams and networking with a few panels and prepared...
Mar 16, 10
Social Media Belts Launch in ChinaPosted in: Asia Digital Map
Our teams across Asia-Pacific and around the world have been launching their localized Social Media Belts, an internal assessment system and traini...
Mar 15, 10
Five Social Media Research Warning SignsPosted in: 360 Digital Influence Blog
Word of mouth practitioners often find themselves in uncharted territory. The majority of the digitally led programs being developed or put into t...
Mar 14, 10
Nielsen 2010 Social Media ReportPosted in: Asia Digital Map
Nielsen Online released their “Nielsen 2010 Social Media Report” today which has a wealth of statisitcs on the social media lan...
Mar 12, 10
TGIF: Best Practices for Disclosure on FacebookPosted in: 360 Digital Influence Blog
Last week, I attended a webinar from WOMMA where WOMMA General Counsel Tony DiResta discussed the importance of disclosure across social me...
Mar 12, 10
SXSH: 10 Ways For HealthCare Organizations To Build TrustPosted in: 360 Digital Influence Blog
When SXSW, one of the largest gatherings of minds and enthusiasts in the digital world, didn’t feature more than a handful of panels on the i...
Mar 11, 10
Join the Ogilvy 360 Digital Influence Sydney Team!Posted in: Asia Digital Map
We need a Digital Influence Analyst in our Sydney office who knows how to engage people online, can do great outreach to bloggers, knows th...
Mar 11, 10
Social Media Insights on The Shanghai World ExpoPosted in: 360 Digital Influence Blog
I caught up with our own Thomas Crampton last week in Istanbul. Thomas runs our teams across Asia and one of the big events coming up this year is...
Mar 11, 10
Why the word “passion” makes me want to pukePosted in: OgilvyImpact – Employee Communications
Am I the only person who feels ill every time I hear the word “passion” at work?
Mar 10, 10
We’re All CuratorsPosted in: Tech PR Nibbles* Blog
Not too long ago, the NY Times ran a very interesting story that covered the emerging new marketing buzzword — Curate. This week Steve Ro...
Mar 9, 10
World’s Fastest Internet: Korea, Japan and Hong KongPosted in: Asia Digital Map
Asia’s Internet speed is not surprising news, but the details of this recent report on the Internet by Akamai show how much Asia and South Ko...
Mar 5, 10
Can Social Media Sell?Posted in: 360 Digital Influence Blog
How can brands leverage social media to drive sales and lead generation?
While social media spending is on the rise...
Mar 5, 10
Australians – officially the world’s most prolific social media usersPosted in: Asia Digital Map
The Nielsen Company’s most recent social media research has revealed that Australians are spending up to seven hours each month on social network...
Mar 4, 10
Social Responsibility Will Go From Step-Child to En Vogue in 2010Posted in: Tech PR Nibbles* Blog
Is she nuts? Social Responsibility costs money, and that was cut long ago. I know that’s what many of you are thinking. Hear me out. I think...
Mar 3, 10
Retirement RedefinedPosted in: OgilvyImpact – Employee Communications
Once upon a time, retirement meant you stop working, pick up a new hobby, and take a daily nap. These days, it seems li...
Mar 3, 10
Wall Street Journal Webinar Quick SummaryPosted in: Asia Digital Map
Thanks everyone for attending our webinars! We’ve just finished our 4th training yesterday and would like to give a quick summary of these tr...
Mar 3, 10
Presentation Deck: Social Media for B2B CompaniesPosted in: Asia Digital Map
Ogilvy On: Social Media for B2B Companies View more presentations from 360digitalinfluence.
Thanks very much to the nearly 300 people from across A...
Mar 2, 10
Celebrity Marketing With A Bollywood StarPosted in: 360 Digital Influence Blog
Last week I had the opportunity to travel to Bangalore for a Brand Summit event that featured many marketers, communicators and even a Boll...
Mar 1, 10
Recap: #NYKTweetup @MSGnyc, New YorkPosted in: 360 Digital Influence Blog
This weekend saw the New York Knicks host what they billed as the first ever fan #tweetup, at their home court, the legendary Mad...