Press Releases

GCI Mannov Joins Ogilvy Public Relations Worldwide

Denmark, 10 March 2009 - GCI Mannov - a Denmark-based public relations company with offices in Copenhagen, Århus and Malmö, Sweden - is joining the Ogilvy Public Relations Worldwide (Ogilvy PR) network and will be re-named Mannov.

“The agreement with Ogilvy PR is an ideal opportunity for Mannov. Ogilvy PR has a strong international network and fits our profile very well. Additionally, Ogilvy PR’s 360 degree approach to clients in Denmark will definitely compliment us well,” said CEO of Mannov, Steffen Lüders.

“Ogilvy PR is delighted about the newly signed agreement,” announced Ash Coleman-Smith, Managing Director of Ogilvy PR, Europe, Africa and Middle East. “The partnership with Mannov in Denmark is a great step forward in strengthening our PR competencies in the northern region. We are thrilled about welcoming Steffen Lüders and his team and looking forward to see what we can attain together in the future.“

Prior to joining Ogilvy PR, Mannov was a member of the PR-network GCI, where Steffen Lüders served as a member of its global Board and as European Chairman.

Mannov’s clients include Kellogg’s, Dell, SAS, Eli Lilly, Ferrero and Sara Lee.

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For further information, please contact:
Steffen Lüders, CEO
Tel: +45 26 72 80 50

Ash Coleman-Smith, MD, EAME
Ogilvy Public Relations Worldwide
Tel: +44 207 309 1105

Editor’s Notes:
About Mannov
Mannov is the leading Public Relations agency in Denmark with 60 employees and offices in Copenhagen, Aarhus and Malmö (south of Sweden). Established in 1975, Mannov is a respected and well established agency that has experience and references in a wide field of areas covering all sectors and practices. With its base of nine partners and 180 clients, Mannov has first hand knowledge of a number of important industry and service related sectors in the Danish, Nordic and European community.

Mannov was awarded “Nordic Consultancy of the year” in 2008 by the Holmes Report; To quote: “While the Danish office, Mannov, is a 50-50 joint venture between WPP and local ownership, it is tightly integrated into the firm’s network and is the largest EMEA office, with fee income of DKK 52 million ($7 million), 60 employees across three offices, and expertise in consumer, corporate (including public affairs) and healthcare.”

About Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide ( is an integrated global marketing communications firm, with offices in more than 60 cities around the world. In its 27th year, Ogilvy PR provides strategic public relations counsel to a variety of clients across its consumer marketing, corporate, healthcare, technology, public affairs, social marketing and entertainment practices. The agency also offers biotechnology and government affairs expertise through its subsidiaries Feinstein Kean Healthcare and Ogilvy Government Relations, respectively. Ogilvy PR is part of the WPP Group, one of the world's largest communications services organizations (NASDAQ: WPPGY,