WASHINGTON, July 7, 2009 – Savvis, Inc. (Nasdaq: SVVS) has selected Ogilvy Public Relations Worldwide (Ogilvy PR), a global, multi-disciplinary communications leader, as its global PR agency of record, expanding a U.S. market relationship in place since October 2007. Ogilvy PR will provide Savvis services centered on strategic consulting, thought leadership and brand enhancement programs, and traditional media and social media relations. Additionally, Ogilvy PR will assist the company’s international teams with developing brand awareness strategies.
Savvis has grown from a niche financial network services provider into a global provider of hosting and IT infrastructure services and is gaining recognition as an emerging leader in cloud computing. As Savvis starts to gain national and global visibility, the company is looking to accelerate its marketing and awareness programs.
"As Savvis continues to grow and expand globally, we felt Savvis’ public relations efforts would be best served through a single global agency,” said Carter Cromley, Savvis’ director of public relations. “Having a single agency allows for consistency of Savvis’ key messages, content sharing among the teams and efficient teamwork driving our brand recognition into the marketplace. Furthermore, Ogilvy PR has demonstrated its flexibility and ability to coordinate seamlessly with Savvis’ international teams."
Led by Ogilvy PR's Technology Practice, the global client relationship will be serviced from Ogilvy PR's San Francisco, Denver, Washington, D.C., Singapore, Tokyo and London offices.
“Our relationship with Savvis is emblematic of our ideal type of client situation,” said Amy Messenger, managing director of Ogilvy PR's U.S. Technology Practice. “The fact that they are playing a critical and visible role in the emergence of managed services and cloud computing is an added bonus for our global team.”
Savvis, Inc. (NASDAQ:SVVS) is an outsourcing provider of managed computing and network infrastructure for IT applications. By outsourcing to Savvis, enterprises can focus on their core business while Savvis ensures the quality of their IT infrastructure. Leading IT organizations around the world have selected Savvis to help them improve their service levels, reduce capital expense and deal with the rising costs of bandwidth, energy, real estate, staff and expertise. As a pioneer in utility computing, Savvis understands and harnesses the latest advances in technology like virtualization, cloud computing and support process automation. For more information about Savvis, visit www.savvis.net
About Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide (Ogilvy PR) is a global, multi-disciplinary communications leader operating in more than 70 markets. Named Large Agency of the Year by The Holmes Report, Ogilvy PR blends proven PR methodologies with cutting edge digital innovations to craft strategic programs that give clients winning and measurable results. In its 28th year, Ogilvy PR provides strategic public relations counsel to a variety of clients across its social marketing, public affairs, healthcare, consumer marketing, 360˚ digital influence, corporate, technology and entertainment practices. Through its subsidiary, Feinstein Kean Healthcare, the agency also offers additional experience in the cancer field, as well as specialized expertise in molecular medicine, advanced biomedical research, leading life science and healthcare technologies and treatments. Ogilvy PR also offers government affairs services through its subsidiary Ogilvy Government Relations. Ogilvy PR is part of the WPP plc, one of the world’s largest communications services organizations (NASDAQ: WPPGY, www.wpp.com). For more information, visit our Web site at www.ogilvypr.com.