Event Date: April 5, 2013
Everyone agrees - a good reputation is much better than a bad one. Corporations have a legitimate stake in the increasingly complex national and international conversation about job and value creation, climate change, human rights and social issues, and an uncertain economic environment. For corporations that choose to engage in the conversation, what is the reputational risk of being politically active?
The panel of experts addresses this question, and includes: Peter Hirsch, EVP and Director, Reputation Risk, Ogilvy Public Relations; Alan Kelly, Founder and CEO, Playmaker Systems, LLC; and Peter A. Peyser, Principal, Peyser Associates.
The event is sponsored by CCI - Corporate Communication International at Baruch College/CUNY and is being held at and hosted by Pfizer Inc at 235 East 42nd Street, New York, NY. It is being offered in association with the Communication Leadership Exchange. Advance registration is required. Please use Symposium Registration Form. Click HERE for more information.