The new model for integration involves a multi-disciplinary team working together to develop the brief—not just to execute—according to a panel featuring BP Fuels North America.
16-year Ogilvy PR veteran tapped to fill number two spot to help accelerate agency integration SINGAPORE – Ogilvy & Mather (O&M) Singapore has appointed 16-year Ogilvy PR veteran Ee Rong Chong, currently Managing Director of Ogilvy Public Relations Singapore, to the newly created Group Managing Director post, effective immediately. In the new role, Chong will […]
Today the Financial Times announced the annual 2016 OUTstanding Top 100, which celebrates the world’s leading LGBT senior executives. I’m incredibly proud that my friend and colleague Suresh Raj, Global Chief Business Development Officer for Ogilvy PR, was named to the list. I recently sat down with Suresh to discuss his thoughts on being a […]
South by Southwest (SXSW) has named Ogilvy Public Relations Global Chairman, Christopher Graves as one of its featured solo speakers. Graves was recently honored by the Rockefeller Foundation as a Bellagio Resident for his work in behavioral communications. “I’m proud to represent Ogilvy and our methodology, and I really look forward to learning more at […]
Ogilvy chief John Seifert talked to Campaign Asia about Ogilvy’s “next chapter” in his most recent trip to Hong Kong. Agency integration has been talked about for years. Now, new pressures are driving Ogilvy towards walking the talk, and Asian operations may help lead the way.