Ogilvy PR Hong Kong sweeps the win for iconic landmark Ocean Park

August 15th, 2016
Hong Kong people’s park appoints PR agency to boost visitation from locals and tourists

HONG KONG, August 15, 2016 – Ogilvy Public Relations Hong Kong (Ogilvy PR) has been awarded the public relations remit of Ocean Park Corporation (Ocean Park) and Ocean Park Conservation Foundation Hong Kong.

Working closely with both organisations, Ogilvy PR will plan and implement strategic public relations programmes to enhance Ocean Park’s image as an advocate for conservation and education, and drive visitation from Hong Kong locals and tourists. The scope of work also includes launching and promoting new attractions and offerings, as well as supporting Ocean Park’s initiatives on special events and Corporate Social Responsibility (CSR) activities.

Ogilvy PR was appointed as a result of demonstrated strengths in the travel and lifestyle sector, creativity and for their deep understanding of the Asian regional and Hong Kong markets.

Commenting on the win, Clara Shek, Managing Director at Ogilvy PR Hong Kong, said: “With Ocean Park’s heavy involvement in conservation and education projects, we are extremely excited to be able to support and work with a truly iconic Hong Kong landmark, which is such a strong home-grown brand and one of the region’s best-loved attractions.”

Una Lau, Public Affairs Director, Ocean Park Corporation, said: “Ocean Park is Hong Kong’s oldest theme park. Established in 1977, the Park has consistently rejuvenated and reinvented itself to better serve its guests, establishing itself as a world-class, must-see landmark that will further strengthen Hong Kong as a premier tourist destination. We attract over seven million visitors annually. We are in the business of providing both fun and educational experiences for all generations and are heavily invested in a number of conservation and CSR projects. With our ambitions to boost visitation in the next few years, Ogilvy PR will be instrumental to further enhance our image in Hong Kong as well as across the region.”

Press Contacts

Anna Mugglestone, Ogilvy & Mather Group Hong Kong +852 2884 8685

About Ogilvy Public Relations

Ogilvy Public Relations (Ogilvy PR) is a global, multi-disciplinary communications leader operating in more than 85 offices across six continents. Ogilvy PR was named Best Digital Consultancy in the World, Most Creative Agency and Best South-East Asia Agency by the Holmes Report. Ogilvy PR integrates deeply with all Ogilvy & Mather disciplines (advertising, direct marketing, activation, promotional, digital and entertainment) through the proprietary Ogilvy Fusion™ approach to delivering comprehensive, business solutions through content creation, community building, and communications with measurable results. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company (NASDAQ: WPPGY), and one of the largest marketing communications companies in the world. For more information, visit our website at or follow us on Twitter at @ogilvypr.

About Ogilvy & Mather

Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for five consecutive years, 2012, 2013, 2014, 2015 and 2016; and the EFFIEs World’s Most Effective Agency Network in 2012, 2013 and 2016. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit, or follow Ogilvy on Twitter at @Ogilvy and on


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