Adidas:How do you turn young people on to a forgotten sport?
Barbie's 50th Anniversary:
Citrix Online:Is there a cure for the Shrinking Holiday Syndrome?
Lipton: Rethink the Drink:Is it possible to make a brand steeped in history hot to a new generation of tea drinkers?
NexCen Brands:How do you transform a company “spokescow” into an udderly fashionable icon?
Virgin America:An in-flight wedding, a star-studded entourage, and plenty of Vegas style – how else do you help a provocative airline take flight?

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