Adidas:How do you turn young people on to a forgotten sport?
Aveeno:How do you introduce a new beauty product into a crowded marketplace?
Barbie's 50th Anniversary:
Carpet and Rug Institute:How do you roll out an energetic new perception of the carpet industry?
Case Study Happy Smurfday :How do you celebrate the 50th anniversary of your childhood’s heroes?
Citrix Online:Is there a cure for the Shrinking Holiday Syndrome?
Ford Motor Company:How do you convince drivers to equip their cars with particulate filters?
How do you conquer the fashion scene?:How do you conquer the fashion scene? cpz Ogilvy Public Relations was asked to draw the public’s attention to Motorola’s high class activity that took place around the Berlin Fashion Week.
Lipton: Rethink the Drink:Is it possible to make a brand steeped in history hot to a new generation of tea drinkers?
Microsoft:How do you elevate consumer interest in a new version of an old program?
Microsoft Vista:How do you make a global software launch relevant to Australians?
Motorola :How do you use an international soccer star to launch a luxury phone?
NexCen Brands:How do you transform a company “spokescow” into an udderly fashionable icon?
Virgin America:An in-flight wedding, a star-studded entourage, and plenty of Vegas style – how else do you help a provocative airline take flight?
Xerox Office Group:How do you demonstrate to small businesses the value of color printing?