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Adidas:How do you turn young people on to a forgotten sport?
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Aveeno:How do you introduce a new beauty product into a crowded marketplace?
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Carpet and Rug Institute:How do you roll out an energetic new perception of the carpet industry?
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DuPont:How do you boost brand equity and consolidate communications for a 200-year-old company?
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HHS Pandemic Influenza:How do you convince community leaders not accustomed to responding to health crises to prepare for tomorrow’s influenza pandemic?
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Louis Vuitton:How can bloggers bring a new brand message to consumers?
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National Kidney Disease Education Program:How do you urge high risk Americans to talk to their doctor about chronic kidney disease?
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