Ogilvy PR appoints Ross Cathcart in the newly created role of senior director of the London corporate practice team following a series of major recent client wins, including IBM, Aeroflot, Bridgestone, Zebra, 2Ergo, SAVVIS and MTS.
As a result, Ogilvy PR is bringing in a new level of senior director that can continue the successful new business drive, and simultaneously migrate and grow London office clients and expertise as a hub across the European network. Ross will also provide additional strategic leadership and manage existing key client relationships, such as FM Global and LexisNexis.
A brand reputation expert joining from his previous position as Edelman JCPR’s international practice group director, Ross brings to the role over 13 years’ experience in top global PR agencies. Reporting to Ogilvy PR’s EAME managing director Ash Coleman-Smith, the Scotsman will join the Canary Wharf-based agency on the 1st of June.
“I liked Ross’ hunger and passion for our business and was impressed with his tremendous experience in steering international account teams for big multinational clients. With the London office continuing to grow and the market becoming even more competitive he will play a key role in the next stage of the corporate team’s development,” says Coleman-Smith.
Whilst taking up the lead on existing blue chip accounts and focusing on new business generation, Ross will also concentrate on Ogilvy PR’s ongoing CSR practice as well as managing the launch of Ogilvy Earth, the agency’s 360 global sustainability communications practice.
Prior to founding and managing Edelman’s international practice group, trilingual Ross led a network of 35 country agencies for Edelman’s global Royal Dutch Shell account. During his eight years at Weber Shandwick, Ross was client leader for the EMEA ExxonMobil and the UK Siemens accounts. He has won multiple industry awards, including the IPRA Award for the Best Government Campaign for the 2004 European Parliament Election.
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PHOTOS AVALAIBLE: headshot of Ross Cathcart
About Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide (www.ogilvypr.com) is an integrated global marketing communications firm, with offices in more than 60 cities around the world. In its 27th year, Ogilvy PR provides strategic public relations counsel to a variety of clients across its consumer marketing, corporate, healthcare, technology, public affairs, social marketing and entertainment practices. The agency also offers biotechnology and government affairs expertise through its subsidiaries Feinstein Kean Healthcare and Ogilvy Government Relations, respectively. Ogilvy PR is part of the WPP Group, one of the world's largest communications services organizations (NASDAQ: WPPGY, www.wpp.com).