Press Releases

Ogilvy Public Relations Worldwide Names John Bell as Managing Director of Expanded 360 Degree Digital Influence Offering

Online Management and Advocacy Program Extending Its Reach to Meet Demands of the Global Network

Washington, D.C., September 21, 2006 - Ogilvy Public Relations Worldwide (Ogilvy PR) today announced the promotion of John Bell to Managing Director and Executive Creative Director, Creative Studio of 360 Degree Digital Influence. The program combines the full range of the agency’s award-winning interactive marketing, design services and communications expertise and is now being established as a global 360 Degree Digital Influence offering with experts in offices throughout the world. John launched the program one year ago and has helped an array of domestic clients navigate an increasingly complex and rapidly changing digital environment, including Lenovo, Snap-On Diagnostics and more.

- Ogilvy Public Relations Worldwide (Ogilvy PR) today announced the promotion of John Bell to Managing Director and Executive Creative Director, Creative Studio of 360 Degree Digital Influence. The program combines the full range of the agency’s award-winning interactive marketing, design services and communications expertise and is now being established as a global 360 Degree Digital Influence offering with experts in offices throughout the world. John launched the program one year ago and has helped an array of domestic clients navigate an increasingly complex and rapidly changing digital environment, including Lenovo, Snap-On Diagnostics and more.”The growth of personal media over the past year combined with the exploding importance of having an online presence represents a trend in the overall shift in communications and advocacy,” said Global CEO Marcia Silverman. “John’s promotion and the global extension of this offering are a direct reflection of Ogilvy PR’s commitment to provide our clients with access to the best the industry has to offer. 360 Degree Digital Influence will continue to expand throughout our network and contribute to the growth of our business.”

- Ogilvy Public Relations Worldwide (Ogilvy PR) today announced the promotion of John Bell to Managing Director and Executive Creative Director, Creative Studio of 360 Degree Digital Influence. The program combines the full range of the agency’s award-winning interactive marketing, design services and communications expertise and is now being established as a global 360 Degree Digital Influence offering with experts in offices throughout the world. John launched the program one year ago and has helped an array of domestic clients navigate an increasingly complex and rapidly changing digital environment, including Lenovo, Snap-On Diagnostics and more.”The growth of personal media over the past year combined with the exploding importance of having an online presence represents a trend in the overall shift in communications and advocacy,” said Global CEO Marcia Silverman. “John’s promotion and the global extension of this offering are a direct reflection of Ogilvy PR’s commitment to provide our clients with access to the best the industry has to offer. 360 Degree Digital Influence will continue to expand throughout our network and contribute to the growth of our business.”Under John’s direction, Ogilvy PR has significantly expanded and grown the capabilities of the agency’s 360 Degree Digital Influence team. Through this offering, clients have an opportunity to better understand what is being said about their brands and issues in online personal media communities.

“John’s insights have been invaluable to the transformation of Lenovo’s marketing strategy in a matter of months,” said David Churbuck, Vice President of Global Web Marketing at Lenovo. “His intuitive sense of the blogosphere and his sage counsel for the rollout of Lenovo’s blogging strategy has transformed our view of customer-generated media, proactive customer support and the engagement of our customers into a collaborative conversation.”

“John has been a fundamental part of the Washington office’s successes over the past five years,” said Robert F. Mathias, Managing Director of Ogilvy PR/Washington. “He has pioneered incredible initiatives within the Ogilvy network and his strategic thinking and vibrant creativity has resulted in exceptional client service across digital medium.”

In this new role, John will enhance the agency offering by establishing a global 360° Digital Influence presence with experts in offices throughout the world. John leads the 360 Degree Digital Influence offering out of Ogilvy PR’s Washington office, headed by managing director Robert Mathias.

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About Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide is a global marketing communications firm, with offices in more than 60 cities around the world. Entering its 25th year providing public relations solutions, Ogilvy Public Relations Worldwide has specialties in consumer marketing, corporate (B2B), healthcare, social marketing, technology, public affairs and entertainment. Through its subsidiary Feinstein Kean Healthcare, Ogilvy Public Relations Worldwide provides communication consulting to biotechnology companies. The Holmes Report has named Ogilvy Public Relations Worldwide “2003 International Agency of the Year”; marking the fourth consecutive year the firm has been awarded “Agency of the Year.” Ogilvy Public Relations Worldwide is part of the WPP Group, one of the world’s leading communications services groups (NASDAQ: WPPGY, www.wpp.com). For more information, visit our Web site at www.ogilvypr.com.