Upcoming Appearances

Brain Dump - Brand Devotion by The Ogilvy Impact Studio

Event Date: August 9, 2013

WHAT:
This exclusive event will feature two marketing mavericks – Tony Hsieh CEO of Zappos and Troy Carter CEO &Founder of Atom Factory and Lady Gaga’s manager, and their perspective on building brands consumers are devoted to. Hseih and Carter will draw on their personal expertise to reveal the secret sauce: how to elevate a brand from a state of admiration to one of intense passion and loyalty, and how those brands go on to shape culture.

WHEN:
Friday, August 9, 2013, from 6 pm – 9 pm, PST.
VIP reception to follow at the Converse Showroom (across the street from Ogilvy & Mather)

WHERE:
Ogilvy & Mather Los Angeles
3530 Hayden Avenue
Culver City, CA 90232

WHY:
The first in a series of ‘Brain Dump’ events to be hosted by Ogilvy & Mather” Impact Studio in Los Angeles, this inaugural event will offer insights on modern branding from the perspective of two
influential individuals.

WHO:
Ogilvy & Mather West is a subsidiary of Ogilvy & Mather, a WPP company. Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named both the Cannes Lions Network of the Year and the World's Most Effective Agency Network by the Effie Effectiveness Index for two consecutive years, 2012 and 2013. The company is comprised of industry leading units in all of the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; healthcare communications; direct, digital, promotion and relationship marketing; consulting, research and analytics capabilities; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 450 offices in 120 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and onFacebook.com/Ogilvy. For more information on Ogilvy West, visit http://ogilvywest.com.

Ogilvy & Mather’s The Impact Studio is a cross-discipline initiative with a simple goal – to extract emerging trends in, entertainment, fashion, pop-culture, technology and cross-cultural strategies from one of the world’s largest creative economies, Los Angeles.The Studio will also offer clients opportunities to collaborate and tap into creative ways for brands to engage consumers and customers in the marketplace. The Impact Studio’s director is Karla Ballard, an appointee to the Federal Communications Commission’s Committee on Diversity in a Digital Age, who is also an SVP and Senior Partner at Ogilvy & Mather West.

-------------------------------------

For more information or to RSVP, please contact Juan Luna at (310)280-2242 or juan.luna@ogilvy.com.

Contact:
Karla Ballard
Ogilvy & Mather LA
(310)280-2466
karla.ballard@ogilvy.com

Juan Luna
Ogilvy & Mather LA
(310)280-2242
juan.luna@ogilvy.com

Brain Dump