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AMCOR:How do you get the green light from employees for implementing energy-efficient practices?
American Chemistry Council:How do you build a reputation for an industry by demonstrating how essential their products are to our lives?
Brocade :How do you turn a courageous endeavor into a message of endurance and sustainability?
California Department of Education:How do you communicate to parents the importance of quality child care?
California Public Utilities Commission:How do you connect underserved populations to affordable phone access?
Carpet and Rug Institute:How do you roll out an energetic new perception of the carpet industry?
Case Study Happy Smurfday :How do you celebrate the 50th anniversary of your childhood’s heroes?
Center for Disease Control and Prevention | Screen for Life:How do you increase colorectal screening rates among Americans aged 50 and older?
Centers for Disease Control and Prevention | HIV at Work:How do you overcome stigma and leverage the power of business and labor in the fight against HIV/AIDS?
Department of Homeland Security:How do you prepare the leaders of today for the crises of tomorrow?
DuPont:How do you boost brand equity and consolidate communications for a 200-year-old company?
Euronav:How do you communicate the ecological quest of a global oil-shipping company?
European Commission:How do you highlight the past, present, and future of European research?
European Commission | European Research Council:How do you help launch the next generation of research leaders in Europe?
Federal Emergency Management Agency (FEMA):How do you surge awareness for a natural disaster that most homeowners and businesses believe will never impact their lives?
Ford Motor Company:How do you convince drivers to equip their cars with particulate filters?
HHS Pandemic Influenza:How do you convince community leaders not accustomed to responding to health crises to prepare for tomorrow’s influenza pandemic?
How do you conquer the fashion scene?:How do you conquer the fashion scene? cpz Ogilvy Public Relations was asked to draw the public’s attention to Motorola’s high class activity that took place around the Berlin Fashion Week.
Hudson Highland Group:How quickly can a new brand become a respected source for compelling information?
IBM:How do you tell the story of a technology giant’s new core values to strengthen corporate culture?
LensCrafters:How do you transform a company’s brand image from discount retailer to a purveyor of style?
LG Electronics:How can a Korean-based electronics company known for low cost home appliances become a leader in the global electronics industry?
LG Electronics MobileComm U.S.A.:How do you cut through the clutter of cell phone publicity and raise awareness for a new text-messaging phone?
Lipton: Rethink the Drink:Is it possible to make a brand steeped in history hot to a new generation of tea drinkers?
Louis Vuitton:Comment les bloggers peuvent-ils apporter un nouveau message de marque aux consommateurs?
En 2007, Louis Vuitton a demandé à l'équipe d'influence de Digital du P.R. d'Ogilvy à Paris de produire du mot positif de la bouche au sujet de la marque parmi en ligne des "influencers."
En 2007, Louis Vuitton a demandé à l'équipe d'influence de Digital du P.R. d'Ogilvy à Paris de produire du mot positif de la bouche au sujet de la marque parmi en ligne des "influencers."
Making Long-Haul Destinations Desirable :How Do You Position Brazil as a Hot Tourist Destination to Americans?
Medtronic :How do you activate patients to encourage Congress to support life-saving legislation?
Ministry of Health and Social Development of the Russian Federation and the Federal Medical Biological Agency (FMBA):
National Heart, Lung, and Blood Institute (NHLBI):How do you make women care about cardiovascular health — when they think it’s a "man’s disease"?
National Kidney Disease Education Program:How do you urge high risk Americans to talk to their doctor about chronic kidney disease?
NexCen Brands:How do you transform a company “spokescow” into an udderly fashionable icon?
Pizza Hut-French:How do you publicize yet another healthy QSR alternative – with only two weeks' notice?
By arranging media briefings with a nutritionist and by making personal visits to national magazines, we secured the media coverage required to bring Pizza Hut's new Fit 'N Delicious pizza to consumers.
By arranging media briefings with a nutritionist and by making personal visits to national magazines, we secured the media coverage required to bring Pizza Hut's new Fit 'N Delicious pizza to consumers.
Royal Netherlands Embassy and Consulate NY400 Campaign:400 Years of Dutch-American Friendship and Shared Values
Toshiba:How do you use talk about mobility and trust to better position an industry leader?
Unilever:What can a “yummy-mummy” and her team of Comfort-eers do for a fabric softener?
University of Chicago :How do you make Washington recognize the important contributions of a university-directed research lab?
Utilizing Word of Mouth Marketing for ProChile :What Differentiates a Country When Targeting Business and Economic Development Audiences?
Virgin America:An in-flight wedding, a star-studded entourage, and plenty of Vegas style – how else do you help a provocative airline take flight?
Woolworths:How do you empower employees to become advocates of sustainable solutions?
WTC Health Registry:How do you get people to think about a day they would like to forget?
Xerox Office Group:How do you demonstrate to small businesses the value of color printing?
