Press Releases

Ogilvy Public Relations/London Names Mat Rawlins and Alex Wood as Creative Directors

Former Freud Communications Duo Deepen Ogilvy PR’s Creative Focus

LONDON – 21st FEBRUARY 2013 – Ogilvy Public Relations/London announced today that creative duo Mat Rawlins and Alex Wood have joined its market-leading Public Relations team as Creative Directors. Rawlins and Wood’s appointments are effective immediately and they will report to Michael Darragh, Head of Digital, Ogilvy Public Relations/London.

Formerly a creative team at Freud Communications,Rawlins and Wood have led campaigns for Nike, HP and BMW, among others. The duo’s role at Ogilvy PR/London will include leading a drive to focus on creativity across the agency’s Corporate, Consumer, Technology and Digital practices.

Michael Frohlich, Managing Director of Ogilvy Public Relations/London said:
“We are delighted that Mat and Alex have joined our team in London to spearhead creativity. Together, they bring considerable experience in realising compelling content that has driven coverage and conversation for a wide range of integrated brand campaigns.I’m confident that Mat and Alex’s work will enhance creativity across the agency and develop our multiple award winning portfolio.

“This is another bold move for Ogilvy Public Relations as we further invest in expanding our team and bringing together the industry’s best talent under one roof. It has been an exceptional year for us as we continue to deliver great work for some of the world’s most important brands, businesses and institutions.”

Alex Wood, Creative Director at Ogilvy Public Relations/London, said:
“Mat and I are really excited to pursue our new roles as Creative Directors at Ogilvy PR. It’s a really exciting time for the agency, and we are hoping to drive the creative success of the team even further.”

Mat Rawlins, Creative Director at Ogilvy Public Relations/London, said:
“I’m thrilled to join the team at Ogilvy Public Relations. It is clear that the team is primed to further bring creativity to the fore in all its work. I look forward to the challenge of continuing to build on the huge success and growth that Ogilvy PR has seen over the last year.”


For further information about this press release please contact:
Blair Metcalfe
Account Director, Ogilvy Public Relations / London
+44 207 309 1024

About Ogilvy Public Relations/London:

Ogilvy Public Relations/London is the UK’s most awarded agency, 2012 winning 29 major industry awards, including two coveted Cannes Lions, 5 PRCA Awards, 4 PR Week Awards, and 3 Corp Comms Awards.
For more information, visit our Web site at, follow us on Twitter at @ogilvyprlondon or Like us on Facebook

About Ogilvy Public Relations:

Ogilvy Public Relations (Ogilvy PR) is a global, multi-disciplinary communications leader operating in more than 85 offices across six continents. In 2012, Ogilvy was named Cannes Lions Network of the Year and Most Effective Agency Network by the Effie Global Effectiveness Index, named Public Affairs Consultancy of the Year by the Holmes Report, won Consumer Consultancy of the Year in Asia Pacific (Holmes Report), and won the WPP global, top award (WPPed Cream, Crème de la Crème) for the fifth time in six years. Ogilvy PR integrates deeply with all Ogilvy & Mather disciplines (advertising, direct marketing, activation, promotional, digital and entertainment) through the proprietary Ogilvy Fusion™ approach to delivering comprehensive, business solutions through content creation, community building, and communications with measurable results. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company (NASDAQ: WPPGY), and one of the largest marketing communications companies in the world. For more information, visit our website at or follow us on Twitter at @ogilvypr.